College and Marketing Communications Writer

Job Description:

College and Marketing Communications Writer

Description

CSUN’s Tseng College provides advanced professional education to undergraduate, graduate, international and midcareer students. With more than $34 million in revenue, the College is a leading provider of professional degrees, certificates, and custom-designed programs. Known for its premier support services, the College employs an administrative staff of more than 65 full-time employees and over 25 part-time student administrative support assistants.

The College is nationally recognized for providing programs with formats, delivery modes and locations that address the needs and constraints facing working professionals and their organizations. It works closely with businesses, communities, agencies, and international partners to design and deliver programs that meet unique organizational needs and goals. To learn more about Tseng College go to https://go.csun.edu/aboutCSUN .

CSUN strives to be a destination workplace, where everyone understands that they belong to a community that is vital in advancing student success and providing exemplary service to all stakeholders. We foster an environment of success, both for our students and our employees. We have a relentless passion for celebrating diversity, equity, and inclusion as well as being an employer of choice. You will also have the opportunity to realize your own goals and be recognized for the work you do, and enjoy the unique value the CSUN community can offer. If this sounds like you, you’ve come to the right place. Learn more: https://www.csun.edu/about-csun .

Major Duties

Under general supervision, the College and Marketing Communications Writer creates foundational and compelling cases for programs, collaborates cross-functionally on content, ensures quality and search engine optimization (SEO), analyzes content performance, and engages in ongoing professional development, consistently reflecting CSUN's mission and commitment to student success. The role demands close collaboration with senior administrators, program directors, and faculty to effectively communicate the distinctive qualities and benefits of each academic offering. This includes developing comprehensive content strategies, conducting thorough research, and ensuring all materials align with branding standards and regulatory guidelines.

• Collaborate with the marketing and web development, and program development teams to create engaging and informative copy for the College's website.
• Conceptualize and write compelling cases and engaging messaging for print materials such as flyers, brochures, catalogs, and posters.
• Research, write, and edit articles for digital public relations (PR) purposes, focusing on topics relevant to higher education, online learning, and industry trends.
• Ensure that all copy produced for websites, print materials, and digital PR articles incorporates relevant keywords, meta tags, and other SEO best practices.
• Analyze website and digital PR article performance metrics using analytics tools to identify opportunities for content optimization and improvement.
• Performs other duties as assigned.

*NOTE: To view the full position description, including all of the required qualifications, copy and paste this link into your browser: https://mycsun.box.com/s/wn3xou91dx5kv0id1b98z0s8bgfk3ejx

Qualifications

• Equivalent to graduation from an accredited four-year college or university; Bachelor’s degree Advertising, Marketing, Communications, Journalism, or Writing preferred, higher-level degree is desirable.
• Equivalent to three (3) years of professional or technical experience in public affairs, media relations, marketing, and/or market research; four years preferred.

Knowledge, Skills, & Abilities

• Demonstrated expertise in developing comprehensive, compelling cases that communicate program benefits and distinctive features for higher education audiences.
• Proven ability to create engaging and persuasive content across digital platforms, including websites, ensuring consistency with brand and messaging guidelines.
• Strong proficiency in conceptualizing and crafting targeted print collateral, such as brochures, flyers, and catalogs, that effectively highlights program advantages.
• Skilled in researching, writing, and editing impactful digital public relations content focused on higher education topics, tailored to enhance visibility and thought leadership.

Pay, Benefits, & Work Schedule

• The university offers an excellent benefits package, including but not limited to: medical, dental, vision, retirement & savings, tuition waiver, and more.
• Classification: Public Affairs/Communication Specialist / 0800 / 2
• The anticipated HIRING RANGE: $4146 - $6300 per month, dependent upon qualifications and experience. The salary range for this classification is: $4146 - $7500 per month.
• HOURS: Full Time; 40 hours per week; Monday through Friday; may include evenings and weekends.
• This is a Regular position with a one-year probationary period.
• The position is currently hybrid (3 days in office, 2 days remote); however, this is subject to change based on student and/or operational needs.

General Information

• Applications received through August 3, 2025 will be considered in the initial review, and review of applications will continue until the position is filled.
• This position is sensitive as designated by the CSU.
• A background check (including a criminal records check) must be completed satisfactorily. Failure to satisfactorily complete the background check may affect the application status of applicants or the continued employment of current CSU employees who apply for the position.
• The person holding this position may be considered a 'mandated reporter' under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements outlined in CSU Executive Order 1083 as a condition of employment.
• Per the California State University (CSU) Out-of-State Employment Policy, the CSU is a state entity whose business operations reside within the State of California and prohibits hiring employees to perform CSU-related work outside of California.
• Candidates should apply by completing the CSUN online application. To apply and for more detailed information on the application and hiring process, please visit this link: www.csun.edu/careers
• The CSU recommends that faculty, staff, and students who are accessing campus facilities at any university location be immunized against SARS-CoV-2, the virus that causes COVID-19, and that all individuals who access any in-person program or activity (on- or off-campus) operated or controlled by the University follow COVID-19 vaccine recommendations adopted by the U.S. Centers for Disease Control and Prevention (CDC) and the California Department of Public Health (CDPH) applicable to their age, medical condition, and other relevant indications and comply with other safety measures established by each campus.

Equal Employment Opportunity

CSUN is an Equal Opportunity Employer and prohibits discrimination based on Age, Disability (physical or mental), Gender, Gender Identity (including Nonbinary or Transgender), Gender Expression, Genetic Information, Marital Status, Medical Condition, Nationality, Pregnancy or related conditions, Race or Ethnicity (including color, caste, or ancestry), Religion or Religious Creed, Sex (including Sex Stereotyping or Sex Characteristics), Sexual Orientation, and Veteran or Military Status. Our nondiscrimination policy is outlined in the Interim CSU Nondiscrimination Policy . Reasonable accommodations will be provided for applicants with disabilities who self-disclose by contacting Recruitment Services at 818-677-2101.

Advertised: Jul 21 2025 Pacific Daylight Time
Applications close: